What’s Your Aim?

I’m reading this great book at the moment, written by Matthew Michalwicz, titled “Life in Half a Second”. He’s one of the best speakers I’ve heard in years. He has a great take on goals and success, which I’ll share here:
“Success is not defined by thinking big or small, or aiming high or low. Success is defined by what you aim for – by what goals you set. If you think big, aim high, and set large goals, then your success will be large. If you think small, aim low, and set small goals, then your success will be small. But in either case, it’s still success. People fail in life not because they aim high or low, but because they don’t aim at all.”